Tag: athlete

Head in the Game: The Mental Engineering of the World’s Greatest Athletes by Brandon Sneed

The next frontier of sports training doesn’t rest with the body, but with the mind. For years, common wisdom has held that athletic performance is rooted in genetics and peak physical enhancement of the body. But journalist Brandon Sneed has another idea: that mental engineering — training the cognitive process of the brain — presents […]

Head in the Game: The Mental Engineering of the World’s Greatest Athletes by Brandon Sneed

The next frontier of sports training doesn’t rest with the body, but with the mind. For years, common wisdom has held that athletic performance is rooted in genetics and peak physical enhancement of the body. But journalist Brandon Sneed has another idea: that mental engineering — training the cognitive process of the brain — presents […]

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