The Super Bowl is the most popular sporting event in America, not to mention the most bet-on event of the year. Wagers of all kind dominate the conversation among hardcore fans and casual spectators who just want to enjoy the party. This year the topic of betting takes on added urgency as the Supreme Court […]
Ric talks with Arnold Donald, the CEO of Carnival Corporation, the world’s largest cruise company and first-time Big Game advertiser. His thoughts on his company’s first-ever Super Bowl TV commercial – and how he thinks his TV ad did compared to the rest of the game’s advertisers. Carnival Corporation was part of a big trend […]
Which will be your favorite BIG GAME ad this year? Cruise lines, candy companies, soft drink giants, fast food restaurants and many others will advertise during this year’s Big Game. What can you expect from this year’s Ads? Who will win your affections and what does it take to make the cut? Ric talks to Advertising Expert […]
