Tag: Ideas To Go

Outsmart Your Instincts: How the Behavioral Innovation Approach Drives Your Company Forward co-author Adam Hansen

Evolution is killing innovation! ”Just trust your gut” is great advice when your instincts tell you to run from a lion in the jungle. But when it comes to thinking innovatively about your business, those same instincts can be your own worst enemy. Cognitive biases—the instinctual mental shortcuts we all have in our brains that […]

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